Only 50 more days until the homebuyer credit deadline approaches! That means that by April 30, your borrowers must have an EXECUTED CONTRACT, and can close as late as June 30 to receive the credit of either $8,000 (first time buyers) or $6500 (current buyers owning 5 years or more). That is only 8 weekends , which is when most people look for a home.
Daily I have questions from prospects and realtors if the credit will be extended? Well, that is anyone's guess of course, just like when will the rates start going up? No one knows. However, if your buyers are waiting around for the 'too good to be true' 2nd extension of an already miraculous gift, they may be sadly disappointed. Currently I have heard no rumors at all of an extension. Don't get left behind!
Life is full of surprises! Imagine my horror to hear that Whole Foods imports its 'organic' vegetables from China? This is about a year old in the news, but it just made it accross my ears. I have tried to be as organic or 'green' as possible, incorporating small habits in my life that will make a difference (I hope). So should I really be concerned about this China organic thing? Is it my own fault that I did not read the label that has been there clear as day? What other things am I not paying attention to? With the media, and internet , and countless information at our fingertips, it is no wonder consumers are confused. We have too many outlets, too may choices, it is just plain overwhelming. So imagine shopping for a mortgage !!! A referral of 2-3 trusted sources for mortgage financing is the BEST GIFT you can give your client. People you know, and trust , and have had good experience with before.
Have you interviewed your lender lately? This week I had coffee with a realtor that has known me for years, but never referred me. That's ok, because I knew he had several long standing , deep rooted relationships. I respect that. He receives my weekly updates, and recently asked me to meet with him. His story is a tragic one, of 2 loan officers he has trusted for years, and they each ruined a transaction for him. One client understood, the other held it against him because it was guilt by association. In each case, it was not necessarily the loan officers fault, but it boiled down to (a) lack of control, and (b) lack of communication.
So we had coffee, and Mark and I discussed past , present and future. He asked me tough questions. How many A+ realtors did I already have, and where would he fit in to all that? Did I have the time to service him too? Would I be working after the baby? (YES!) He also wanted to know about my team and philosophies of customer service. What could I do to help him grow his business? I was so relieved (and flattered) that he was giving me an opportunity to get to know me! (That is also why my weekly updates have some personal tid bits, so you can know what makes me tick). So again, have you really ever sat down and gotten to KNOW your lender? The ones you trust and rely on to give the best experience possible for your clients? Call them for a cup of coffee, spend 30 minutes with him/her and ask the questions that are important to you. Develop a list of questions your CLIENTS should be asking lenders before they hire them. Its not all about rate. RELATIONSHIP IS EVERYTHING.
As for rates, they are there, steady, and waiting for your borrowers to pull the trigger on that home of their dreams. There is LOTS of money, waiting to be approved.
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